Did you know, that during the 4 year period of 2011 to 2015, Japan’s inbound tourism grew by 33 percent every year – among the fastest rates in the world. In 2015, international tourism contributed JPY 3.5 trillion (USD 35 billion) to the Japanese economy.

Recognising the value of inbound tourism, the government of Japan has set an aspirational target to double annual inbound tourism from 19 million visitors in 2015 to 40 million in 2020, and triple the annual number of visitor nights in non-metropolitan areas.

We look forward to meeting with travel agents, tour operators and accommodation suppliers in Tokyo, December 2018. To find out how Hero can help supercharge your travel agency, get in touch!